The Lean Lounge Episode 8: Casino Marketing and Branding, "How Fun It Is!"

Jeff is joined in the lounge by Julia Carcamo, President of J Carcamo and Associates which is one of the leading and most respected gaming industry casino branding consulting firms. Julia also offers multi-day Casino Marketing Boot Camps across the US that brings together casino marketing strategist, branding developers, advertisers and more. Jeff and Julia share how “fun it is” to integrate some of the Lean methods with her base to help them develop leading edge marketing strategies and campaigns to achieve paramount results. Her many years of experience helping organizations large and small develop casino branding and marketing strategies can be used within any organization wanting to connect with their target and make them say “let’s go”.  Enjoy this episode and take away a few “Nuggets of Knowledge” that will help your organization. You can also attend Julia’s workshop session at the G2E Global Gaming Expo in Las Vegas Oct. 10^th, 2024.